April 29, 2022 - Reading time: 4 minutes
A hill-climbing algorithm is an Artificial Intelligence (AI) algorithm that increases in value continuously until it achieves a peak solution. This algorithm is used to optimize mathematical problems and in other real-life applications like marketing and job scheduling.
April 24, 2022 - Reading time: 3 minutes
A/B testing is a method to find out which variant of a text or graphic converts better. When you want to change an aspect of the design, rather than going in blindly or going with your gut feeling, A/B testing lets you make changes that perform better, or at the very least as well as the existing design.
Your success with A/B testing depends on a few factors